Multi-agent troubleshooting across Amazon DSP that cut resolution time and stabilized peak traffic.

Developed a Controller Monitoring Tool to enhance ad flight monitoring at the algorithm, interaction, and bid levels in oRTB systems.

Replacing a rigid waterfall with a unified, model-based scoring system to rank PMP and open auction routes by expected value and win probability.

I developed a seasonality compensator to improve auction efficiency and delivery performance by adjusting for intra-day and inter-day seasonal patterns.

Designed and deployed a lightweight, model-based throttling layer to reduce non-price bid waste and improve compute efficiency in large-scale oRTB systems.